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Welcome to Cause Marketing at Moe’s In Loganville

Submitted by Sharna Fulton on Sunday, 19 July 2009No Comment
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puzzleAs if Moe’s didn’t already wrap a bunch of yummy ingredients into one burrito! On Tuesday, July 21, they’re rolling Cause Marketing into their tasty creations, too. That’s because 10% of all sales that day at the Loganville Moe’s will support F.A.C.E.S. (Families of Autism/Asperger’s Care, Educate and Support) of Walton County.

The definition of Cause Marketing is when a nonprofit and for profit business work together for mutual benefit. In this case, F.A.C.E.S., the nonprofit will receive donations of 10% of all Moe’s (in LV) sales that day. Plus, they’ll benefit from free publicity (such as this blog post and the ”highlight” posted on their friends’ Facebook pages this morning). As for Moe’s, the ”for profit” partner, they get to show the citizens of Loganville and neighboring towns that they’re vested in their community. This creates goodwill and, chances are, rings up increased sales in the long run. Moe’s employees also feel good about themselves and their employer, knowing they’re making more than a burrito that day. They’re also making families of Autism more hopeful.

Moe’s is the neighborhood burrito place offering flavorful Southwestern fare with a healthy twist. With nearly 400 locations across the country, Moe’s Southwest Grill serves only the freshest ingredients prepared right before your eyes.

F.A.C.E.S. Mission is to provide education, information, and a sense of community and fellowship to families, friends, caregivers, and others affected in a variety of ways by Autism/Asperger’s. For more information about the Walton County chapter, contact waltonfaces@yahoo.com And that’s a wrap!

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